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Kathryn and Liza’s Kitchen Best Friend

November 5, 2016 No Comments
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PRESS RELEASE

The kitchen used to be a scary place for young people and cooking was a daunting task reserved for mothers and household helps. But technology played a role in guiding people around the kitchen. Nowadays, new cooks search online for cooking videos or check out “food hacks” to be able to produce any dish they want that they can, in turn, show off on social media.

Liza and Kathryn

Young celebrities Kathryn Bernardo and Liza Soberano also enjoy cooking for their loved ones. They are the newest tandem to endorse AJI-NO-MOTO® Umami Seasoning. Apart from what can be found in the Internet, Kathryn and Liza became more confident cooks because they can rely on a brand of seasoning to make delicious home-cooked dishes by bringing out the natural goodness of food. Experienced cooks or kitchen newbies can make AJI-NO-MOTO® their best friend in the kitchen – an ally in serving nourishing and enjoyable dishes for the whole family.

The new AJI-NO-MOTO® TV Commercial features three (3) dishes to show the versatility of the product in making all kinds of dishes delicious. Among the dishes are the Omurice, a Japanese-inspired meal composed of rice and omelet, Kathryn’s Adobong Puti recipe, a different take on the classic adobo without soy sauce and the all-time favorite comfort food Beef Nilaga.

AJI-NO-MOTO® can be widely used in a variety of dishes because it has no smell or specific flavor of its own and can therefore be used to enhance the original flavor of food. This is a safe and quality product that is made from natural crops like sugar cane, corn or cassava and manufactured through the natural process of fermentation. AJI-NO-MOTO® enhances taste of food by providing umami taste. Umami is the fifth basic taste also described as rich, savory and ‘malinamnam’ derived from food rich in glutamate like tomatoes, cheese, mushrooms, ham and seafood.

 

About Ajinomoto 

Ajinomoto Philippines Corporation (APC) is an affiliate of Tokyo-based Ajinomoto Co., Inc. Established in 1958, APC lives by its promise to provide consumers products that will always give the delicious taste to healthy and nutritious meals as embodied in APC’s slogan Ajinomoto® “Eat Well, Live Well.®” APC’s complete line of quality food and seasoning products are produced by international affiliates and local toll manufacturers using Ajinomoto’s license, quality standards and technological expertise. APC’s products include AJI-NO-MOTO® Umami Seasoning, Ajinomoto® Brand Ginisa Flavor Seasoning Mix, AJI-SINIGANG® Cube, Ajinomoto® Brand Chicken Powder, PORKSAVOR® All-in-One Seasoning Mix, CRISPY FRY® Breading Mix, CRISPY FRY® SEASONED CRUMBS®, TASTY BOY® All Purpose Breading Mix, AJI-SHIO® Seasoning Mix and “amino Fres-C” Instant Drink Mix.

Omurice

OMURICE

INGREDIENTS:

Rice Mixture:

1½ tbsps   vegetable oil

¼ cup      garlic, peeled, minced

¼ cup      onions, peeled, minced

½ cup      ground pork

½ cup      frozen carrots

¼ tsp      ground black pepper

2 cups     cooked rice, short grain

1 teaspoon  soy sauce

1 teaspoon   AJI-NO-MOTO® Umami Seasoning

Egg Mixture:

1 tablespoon  vegetable oil

3 pieces      eggs, small, beaten

1/8 teaspoon  pulverized black pepper

1/2 teaspoon  AJI-NO-MOTO® Umami Seasoning      

1/8 teaspoon  iodized salt

PROCEDURE:

Rice Mixture

  1. Heat oil in a pan, sauté garlic and onions for one (1) minute over low heat.
  2. Add ground pork and cook until brown.
  3. Add carrots and black pepper.
  4. Add rice and stir-fry for another minute over medium heat.
  5. Add soy sauce, mix well.
  6. Sprinkle AJI-NO-MOTO® Umami Seasoning and mix well.
  7. Remove from fire, mound the rice on plate then set aside.

Egg Mixture

  1. In a bowl, beat the eggs until the whites and yolks are well combined.
  2. Add pulverized black pepper.
  3. Sprinkle AJI-NO-MOTO® Umami Seasoning, mix well.
  4. Heat oil in a pan and fry the egg mixture.
  5. Remove fried eggs out of the pan and mold it well on top of the rice.
  6. Serve with catsup.

Makes 2-4 servings

Nutrition Information: Calories 457    Carbohydrates 44g    Protein 14g   Fats 25g

Adobong Puti

ADOBONG PUTI

INGREDIENTS:

½ kilo     chicken, adobo cut

½ cup      vinegar

1/3 cup    garlic, peeled, crushed

1 piece    bayleaf, crushed

¼ teaspoon  peppercorn, cracked

½ cup      water

½ cup      cooking oil for deep frying

1 teaspoon  AJI-NO-MOTO® Umami Seasoning

1 tablespoon  refined sugar

1 teaspoon    iodized salt

 PROCEDURE:

  1. Combine chicken, vinegar, garlic, bayleaf, peppercorn and water in a pot.
  2. Let boil and lower heat. Simmer until tender.
  3. Drain the chicken pieces from the broth.
  4. Heat oil in another pan and deep fry chicken pieces. Return to the broth.

5 .Simmer until liquid has been reduced to half.

  1. Sprinkle AJI-NO-MOTO® Umami seasoning and sugar. Simmer for one (1) minute.
  2. Add salt and mix well.
  3. Serve hot.

Makes 4-5 servings

Nutrition Information:      Calories 461   Carbohydrates 5g   Protein 18g     Fats 41g

 

Nilagang Baka

NILAGANG BAKA 

INGREDIENTS:

2 ½ liters    water

1 teaspoon    black peppercorns

2 pieces      onion, medium-size, chopped

½ kilo        beef shank, cut into serving pieces

2 pieces      corn, cut into five per piece of corn

2 pieces      potatoes, medium-sized, peeled, quartered

½ piece       small cabbage, quartered

1 ½ teaspoons    AJI-NO-MOTO® Umami Seasoning

1 tablespoon   iodized salt

PROCEDURE:

  1. In a casserole, put 2½ liters of water; add peppercorns, onions and beef.
  2. Boil beef until tender.
  3. Add corn and potatoes; boil for 2-3 minutes.
  4. Add cabbage, mix well.
  5. Sprinkle AJI-NO-MOTO® Umami Seasoning and simmer for 30 minutes.
  6. Add salt and mix well.
  7. Serve hot.

Makes 4-5 servings

Nutrition Information:  Calories 195    Carbohydrates 21g    Protein 21g    Fats 3g

 

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Written by: Arge
Blog Press Release

Lazada launches 11.11 with more than 1M deals!

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Top brands and amazing deals for your Christmas shopping

November 3, 2016, Taguig City, Philippines – The biggest online shopping event in Southeast Asia kicks off on November 11, 2016 with the participation of more than 12,500 local and international brands and 6,000 merchants. This month-long shopping event is Lazada’s fifth Online Revolution since its launch in 2012.

Lazada Online Revolution

This year’s theme is ‘Brands for All,’ putting customers’ favorite brands in the spotlight. Customers can expect jaw-dropping, well-curated offers, and exclusive launches of branded items.

These deals come on top of the wide and growing assortment on Lazada. To date, Lazada boasts an unmatched catalog of close to 30 million products for consumers across six Southeast Asian countries. In the Philippines, the assortment grew 4x more than in 2015.

Lazada will offer everything customers love – from huge discounts to flash sales and exclusive bundles. P11 peso deals featuring a Virtual Reality Box, LED light bulb rotating lamp and a Genius gaming mouse among many others, are up for grabs.  Limited-time flash deals on a 32” Slim LED TV for Php 5,499, a Fujidenzo 20L microwave oven for Php 1,999, a Star Mobile 4.5” smart phone for Php 999, an HP desk jet printer for Php 888, and a L’Oreal lip and cheek palette set for P399 are only some of the many highlights during this mega shopping day. Perfect value indeed for all the Christmas gift-seekers out there.

The deals extend to over 17 product categories including Fashion, Health & Beauty, Home & Living, and Electronics. Lazada is focusing deep into its customers’ interests with weekly specials- a curation of items for beauty fans, supermoms and families, techies and fashionistas.

As if these weren’t enough, Lazada will also launch games to make Christmas online shopping more fun. Follow Lazada’s social media channels to get free shopping vouchers, brand giveaways from Samsung, MamyPoko, Unilever, JBL, Lenovo, and more.

“Online Revolution was launched in 2012 so more consumers could experience the ease and benefits of online shopping. Since then, Online Revolution has become the biggest shopping event in Southeast Asia, where consumers can find amazing deals from the most popular brands conveniently from their smartphones or laptops,” said CEO Inanc Balci. “This year, we have secured commitments from big brand partners for more than one million deals to make Christmas shopping more exciting and effortless for Filipinos. The best of the world is truly at everyone’s fingertips now, more than ever.”

Lazada has also partnered with top brands to make shopping more rewarding. Use your MasterCard to get an additional 12% off on top of already discounted prices. And if you’re feeling lucky, Isuzu Philippines is giving away a brand new pick-up for more out of town road trips, and Turkish Airways is raffling off air tickets to fly you off to your dream vacation.

Ever tried making a wish whenever you see 11.11 on your watch or clock? No need to be on the constant lookout because Lazada’s Online Revolution is guaranteed to make your Christmas shopping wishes and dreams come true with an awesome plethora of deals and steals. Visit www.lazada.com.ph or download the Lazada mobile app for free to join the biggest online shopping event of the year. Sale runs from November 11 to December 12.

About Lazada Online Revolution

The Lazada Online Revolution is the biggest online shopping and selling event in Southeast Asia bringing brands and retailers, and consumers together in six countries.

Lazada started the Online Revolution on 12 December 2012 (12.12) to educate consumers on online shopping and its conveniences. The one-day sale sparked a shopping frenzy that grew it into an annual month-long event.

Since then, Lazada Online Revolution has proven itself to be Southeast Asia’s busiest online retail event. In 2015, US$40 million in Gross Merchandize Value was recorded in its three-day finale.

Lazada Online Revolution 2016 will see big retail and marketing brands participate to create an unmatched assortment of popular, quality products, and the best deals for Southeast Asian consumers.

 

About Lazada Group

Lazada Group operates Lazada, Southeast Asia’s number one online shopping and selling destination, with presence in Indonesia (www.lazada.co.id), Malaysia (www.lazada.com.my), the Philippines (www.lazada.com.ph), Singapore (www.lazada.sg), Thailand (www.lazada.co.th) and Vietnam (www.lazada.vn).

Launched in March 2012, Lazada is pioneering eCommerce in the region by providing customers with an effortless shopping experience with multiple payment methods including cash-on-delivery, extensive customer care and easy returns. Lazada features a wide product offering in categories ranging from consumer electronics to household goods, toys, fashion and sports equipment.

Lazada offers brands and sellers a marketplace solution and an ecosystem of partners providing direct access to about 560 million consumers in six countries online.

 

PRESS CONTACT:
CHRISTINA MILA Z. JIMENEZ
Offline Marketing Head
Lazada Philippines
(E) c.jimenez@lazada.com.ph
(M) +639178969703
 

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Written by: Arge

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Hello there! I'm Arge. I am a daughter of The One and Only King, a work-in-progress, saved by grace.

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